The 1970s was an iconic decade for fashion and style, and makeup trends were no exception. If you’re looking to explore some groovy 70s makeup looks, then you’ve come to the right place!
From the natural, sun-kissed hippy look to the disco-inspired glamour, there is something for everyone to try.
✅ Brown color is subtle and perfect for a natural look
✅ Easy to apply with the practical brush
✅ Allows to put on multiple layers
❌ May not be the best option for those looking for a dramatic look
Table of Contents
70s Makeup Looks
The 70s makeup era was defined by a blend of natural beauty and bold, expressive styles, here are the most important aspects to consider:
- Natural Complexion: A fresh, dewy look with minimal foundation.
- Bold Eyeshadows: Earthy tones like browns and greens, often with a hint of shimmer.
- Dramatic Eyeliner: Thick, winged eyeliner to accentuate the eyes.
- Voluminous Lashes: Lots of mascara or false eyelashes for a dramatic effect.
- Defined Brows: Natural yet well-groomed eyebrows.
- Rosy Cheeks: A healthy glow with soft pink or peach blush.
- Glossy Lips: Shiny lip gloss in neutral or slightly tinted shades.
- Disco Glam: Glitter and metallics for a night out.
The 70s makeup looks embraced both natural and glamorous styles, making them versatile and timeless.
20 Iconic 70s Makeup Looks
Here is a list of 20 iconic 70s makeup looks that you might want to try:
Farrah Fawcett’s feathered hair and natural makeup: This look perfectly complements her signature feathered hairstyle, and her fresh-faced appearance never goes out of style.
Diana Ross’ smokey eye: A sultry, glamorous makeup look that became a staple for the disco diva.
Twiggy’s dramatic lashes: This 60s look continued into the 70s and features long, bold lashes and a winged liner.
Donna Summer’s glittery lids: Add some sparkle and shine to your eyes, just like the queen of disco.
Bianca Jagger’s bold brows: Thick, well-groomed brows were all the rage, and Bianca Jagger shows you how it’s done.
Cher’s contoured cheekbones: A makeup look that exudes confidence, don’t be afraid to define your bone structure.
Debbie Harry’s colorful eyeshadow: This Blondie singer rocked bright and vibrant colors like no other, so channel your inner Debbie with a pop of color.
Brigitte Bardot’s tousled hair and smokey eye: A sultry look that still manages to appear laid-back.
Stevie Nicks’ bohemian style: Channel your inner gypsy with Stevie’s flowy hair, minimal makeup, and sultry kohl-lined eyes.
Pam Grier’s afro and natural glow: Embrace your hair’s natural texture and pair it with glowing skin for an effortlessly gorgeous appearance.
Dolly Parton’s country glam: Combine big hair, soft makeup, and lashings of mascara for a classic country glam look.
Jerry Hall’s sun-kissed complexion: Give your skin a bronzed, golden glow like the iconic supermodel.
Jane Birkin’s bangs and eyeliner: A natural look enhanced with winged eyeliner and face-framing bangs.
Olivia Newton-John’s glossy lips: Shine like Olivia with glossy lips in soft, warm shades.
Frida Kahlo’s floral headpieces: Embrace your inner artist and adorn your hair with colorful flowers.
Pat Cleveland’s avant-garde makeup: The top model of the 70s showcased unique and eclectic makeup looks on the runway.
Jackie Kennedy Onassis’ polished glamour: The former First Lady maintained a timeless, polished look throughout the 70s.
Cybill Shepherd’s doe-eyed look: Wide-eyed innocence is perfected with soft makeup and well-groomed brows.
Audrey Hepburn’s chic elegance: Maintain an air of timeless grace by drawing inspiration from this Hollywood icon, with neatly groomed brows and simple eye makeup.
So, go ahead and experiment with these groovy makeup styles and let your inner 70s diva shine!
How to Recreate 70s Makeup Looks Today
Choosing the Right Products
✅ Like leggings for your lips
✅ Beautiful color
✅ Smells really good
❌ May fade away while eating
The 70s were known for its natural, effortless, and chic appearance, which can be recreated by using these essential items:
- Foundation: Choose a lightweight foundation that matches your skin tone. This will help you create a natural base for your makeup.
- Eyeshadow: Opt for saturated, earthy shades like browns, oranges, and greens that were popular during the 70s. A matte finish is preferable, but you can also include a hint of shimmer to modernize the look.
- Eyeliner: Brown or black pencil eyeliner is ideal to outline your eyes subtly.
- Mascara: Pick a black or brown mascara to add volume and length to your lashes.
- Blush: Go for a soft, peachy, or pink shade to mimic the natural flush on the cheeks.
- Lipstick: Complete the look with a brick-red lipstick or a red-tinted gloss for a modern twist.
Step-by-Step Application Guide
- Prep your skin: Cleanse and moisturize your face, then apply a primer to create a smooth canvas.
- Apply foundation: Using a sponge or brush, apply a thin layer of your chosen foundation all over your face, blending it well into the skin.
- Set the foundation: Lightly dust translucent powder over your face to set the foundation, ensuring it lasts throughout the day.
- Shape your brows: Fill in your eyebrows with a brow pencil that matches your hair color. Keep the shape natural and not overly defined.
- Apply eyeshadow: Use a matte, earth-toned eyeshadow and apply it over your entire eyelid. Next, sweep a darker shade of the same color onto the crease, blending it well to create a seamless look.
- Define your eyes: Line your upper lash line with a brown or black pencil eyeliner, and smudge it gently for a soft effect. Add a hint of eyeliner to the outer corners of your lower lashes, as well.
- Apply mascara: Curl your lashes, then apply two coats of black or brown mascara to both your upper and lower lashes.
- Add blush: Smile and apply your chosen blush shade to the apples of your cheeks, blending it up towards your temples.
- Finish with lipstick: Finally, apply your brick-red lipstick or red-tinted gloss to your lips, ensuring it’s evenly distributed for a polished appearance.
By following this guide and choosing the right products, you’ll have no trouble recreating a 70s makeup look today!
FAQ
How to get a 70s makeup look?
To achieve a 70s makeup look, focus on a natural complexion with dewy foundation, use earthy eyeshadows with shimmer, apply thick winged eyeliner, add lots of mascara, shape brows naturally, apply soft pink blush, and finish with glossy lips in neutral shades.
What were the colors of makeup in the 1970s?
In the 1970s, makeup colors typically included earthy tones such as browns, greens, and muted oranges for eyeshadows. Lips often featured shades like soft pinks, corals, and terracottas, while blush ranged from peachy tones to deeper rosy hues.
What was 70s glam?
In the 1970s, glam was a style characterized by extravagant and flashy fashion and makeup. It drew inspiration from rock stars like David Bowie and included bold and vibrant makeup looks with dramatic eyeshadow, heavy eyeliner, exaggerated lashes, and glossy, often brightly colored lips.
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